Smart management of online reputation

Use case

Customized tourist itineraries, using open data and geospatial maps

Opportunity

Improving travelers' experiences and operators' business

Challenge

Gathering reviews from different platforms in a single environment and creating personalized responses using AI, through features and tools for:

• automatic or customized report creation
• visualization on visual maps of strengths and areas for improvement
• draft generation of responses to reviews according to the set tone of voice and language
• comparison with individual competitors or competitor groups.

Solution

Platform aimed at operators in the hospitality, food & beverage, and retail sectors for effective online presence management: gathering reviews from different platforms in one place, creating personalized responses, and monitoring online reputation — even compared to competitors — through constant listening and analysis of opinions expressed on the web and social media.