Values, stories, and visions: the language of cinema, entrepreneurial planning

The world of business must also be narrated and represented. Those who are capable of doing so can aspire to thePremio Film Impresa, the event promoted by Unindustria in collaboration with Confindustria, which Almaviva has supported since the first edition.

At the core of the initiative, which has grown year after year, are short films and medium-length films - both fiction and documentaries, narrative and experimental - to tell the story of today's companies and the value of those who experience them from within, the creative passion and the relationship with the territory, the environmental challenge, and social responsibility.

The review, which culminates in a three-day event at the Villa Borghese Casa del Cinema in Rome, aims every year to be an observatory and prism for the illumination and enhancement of audiovisual works that intersect the language of cinema and entrepreneurial projects. An award that allows different forms and languages to share with the public the stories of business, dreams, and needs of those who live them, the emotional narrative animating them.